This is such an exciting week as We First launches for the first time ever it’s Social Branding Blueprint that To that end We First has just launched for the first time ever its Social Branding Blueprint with a VERY …
Here it is! A snapshot (just for the We First community) of the brand new Social Branding Blueprint that we’re launching for the first time ever tomorrow. It’s a physical and online training program that shows you how to become …
If you’re a speaker, author, trainer or consultant (as I am) you’re constantly thinking of ways to grow your customers and business with a limited budget and resources. Yet the social business marketplace and technology are changing so quickly it’s …
There’s no doubt social media opens up a lot of opportunity for small businesses, but it also creates a lot of questions. Where do you start? What should you do? The answer might surprise you. The smartest brands like Nike, Coca-Cola …
Social Media around the World 2012 (by InSites Consulting) from InSites Consulting Part 2 of a guest post by Steven Van Belleghem, author of The Conversation Company & The Conversation Manager. Part 1 is here. How to exploit all the possibilities of social media Here …
With so much understandable anxiety over budget allocation and concrete ROI, especially is you’re a small company, it’s valuable to study the best practices of those brands that have earned their way into the likability Hall of Fame. So here’s …
There are certain mainstays of social media community-building – creating content that commands or arrests the viewer’s attention, engaging them around some action or contribution motivated by shared values, and finally, rewarding them in some way that earns the participant …
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Simon Mainwaring is founder of We First, a social branding consulting firm that helps companies, non-profits and individuals use social media to build communities, profits and positive impact.