http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/ Simon Mainwaring is a branding consultant, advertising creative director, blogger and speaker. Thu, 02 Feb 2012 01:29:00 +0000 hourly 1 http://wordpress.org/?v=3.3 http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/comment-page-1/#comment-3637 Critical Analysis « leslieaucb Mon, 09 Jan 2012 21:46:25 +0000 http://simonmainwaring.com/?p=2767#comment-3637 [...] Simon Mainwaring: “The Future of Shopping: What Happens When Walls Start Talking” [...] [...] Simon Mainwaring: “The Future of Shopping: What Happens When Walls Start Talking” [...]

]]> http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/comment-page-1/#comment-1206 What happens when walls start talking? Is this the furture of shopping? « "On the Road to your PERFECT WORLD" Tue, 02 Nov 2010 19:05:45 +0000 http://simonmainwaring.com/?p=2767#comment-1206 [...] All we need now is a filter, a way for US to control the interaction. Amplify’d from simonmainwaring.com [...] [...] All we need now is a filter, a way for US to control the interaction. Amplify’d from simonmainwaring.com [...]

]]> http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/comment-page-1/#comment-875 Andrew Mays Design » The Future of the Internet Fri, 13 Aug 2010 09:38:52 +0000 http://simonmainwaring.com/?p=2767#comment-875 [...] Simon Mainwaring reports on the N building in Japan, where “the whole building facade has been transformed into a real time dialogue between smart phones and what’s going on inside the store.” The exterior of the building is layered with QR codes (an alternate form of bar code) that can deliver real-time information to your phone. In Stephen Spielberg’s film Minority Report (adapted from a short story by mad genius Philip K. Dick), Gap ads came alive to hawk khakis to Tom Cruise. Looks like we’re about one step away from this scenario. [...] [...] Simon Mainwaring reports on the N building in Japan, where “the whole building facade has been transformed into a real time dialogue between smart phones and what’s going on inside the store.” The exterior of the building is layered with QR codes (an alternate form of bar code) that can deliver real-time information to your phone. In Stephen Spielberg’s film Minority Report (adapted from a short story by mad genius Philip K. Dick), Gap ads came alive to hawk khakis to Tom Cruise. Looks like we’re about one step away from this scenario. [...]

]]> http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/comment-page-1/#comment-874 The Future of the Internet | creativelyjuiced.com Thu, 12 Aug 2010 17:51:03 +0000 http://simonmainwaring.com/?p=2767#comment-874 [...] Simon Mainwaring reports on the N building in Japan, where “the whole building facade has been transformed into a real time dialogue between smart phones and what’s going on inside the store.” The exterior of the building is layered with QR codes (an alternate form of bar code) that can deliver real-time information to your phone. In Stephen Spielberg’s filmMinority Report (adapted from a short story by mad genius Philip K. Dick), Gap ads came alive to hawk khakis to Tom Cruise. Looks like we’re about one step away from this scenario. [...] [...] Simon Mainwaring reports on the N building in Japan, where “the whole building facade has been transformed into a real time dialogue between smart phones and what’s going on inside the store.” The exterior of the building is layered with QR codes (an alternate form of bar code) that can deliver real-time information to your phone. In Stephen Spielberg’s filmMinority Report (adapted from a short story by mad genius Philip K. Dick), Gap ads came alive to hawk khakis to Tom Cruise. Looks like we’re about one step away from this scenario. [...]

]]> http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/comment-page-1/#comment-869 TG Designer » The Future of the Internet Wed, 11 Aug 2010 22:54:34 +0000 http://simonmainwaring.com/?p=2767#comment-869 [...] Simon Mainwaring reports on the N building in Japan, where “the whole building facade has been transformed into a real time dialogue between smart phones and what’s going on inside the store.” The exterior of the building is layered with QR codes (an alternate form of bar code) that can deliver real-time information to your phone. In Stephen Spielberg’s film Minority Report (adapted from a short story by mad genius Philip K. Dick), Gap ads came alive to hawk khakis to Tom Cruise. Looks like we’re about one step away from this scenario. [...] [...] Simon Mainwaring reports on the N building in Japan, where “the whole building facade has been transformed into a real time dialogue between smart phones and what’s going on inside the store.” The exterior of the building is layered with QR codes (an alternate form of bar code) that can deliver real-time information to your phone. In Stephen Spielberg’s film Minority Report (adapted from a short story by mad genius Philip K. Dick), Gap ads came alive to hawk khakis to Tom Cruise. Looks like we’re about one step away from this scenario. [...]

]]> http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/comment-page-1/#comment-863 The Future of the Internet |  Wed, 11 Aug 2010 11:36:37 +0000 http://simonmainwaring.com/?p=2767#comment-863 [...] Simon Mainwaring reports on the N building in Japan, where “the whole building facade has been transformed into a real time dialogue between smart phones and what’s going on inside the store.” The exterior of the building is layered with QR codes (an alternate form of bar code) that can deliver real-time information to your phone. In Stephen Spielberg’s film Minority Report (adapted from a short story by mad genius Philip K. Dick), Gap ads came alive to hawk khakis to Tom Cruise. Looks like we’re about one step away from this scenario. [...] [...] Simon Mainwaring reports on the N building in Japan, where “the whole building facade has been transformed into a real time dialogue between smart phones and what’s going on inside the store.” The exterior of the building is layered with QR codes (an alternate form of bar code) that can deliver real-time information to your phone. In Stephen Spielberg’s film Minority Report (adapted from a short story by mad genius Philip K. Dick), Gap ads came alive to hawk khakis to Tom Cruise. Looks like we’re about one step away from this scenario. [...]

]]> http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/comment-page-1/#comment-688 Simon Mainwaring Wed, 26 May 2010 10:01:46 +0000 http://simonmainwaring.com/?p=2767#comment-688 Thanks for the great feedback. It is scary and forces us to live our lives with transparency as so many eyes are on us. This is such a huge shift with enormous implications - good and bad - and I think the process of transition has only just began. But I agree, we can't go back. Let's hope advertisers act responsibly. Thanks, Simon Thanks for the great feedback. It is scary and forces us to live our lives with transparency as so many eyes are on us. This is such a huge shift with enormous implications – good and bad – and I think the process of transition has only just began. But I agree, we can't go back. Let's hope advertisers act responsibly. Thanks, Simon

]]> http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/comment-page-1/#comment-687 swahiliat5th Tue, 25 May 2010 04:36:01 +0000 http://simonmainwaring.com/?p=2767#comment-687 Greetings Simon. Scary yes. Realistic yes. Today you walk into some shopping centers and cameras track how you interact with the merchandise; they then place the merchandise in a position to get maximum reaction from the customer. What you describe seems the next logical step in the interface of the shopper and technology in pushing for the purchase by retail stores. By being able to see and categorize the person then customize the ad to the individual seems like the ultimate advertisers dream. This to me is the future of advertising. I might not like it, because it reminds me too much of George Orwell's 1984 with Big Brother always watching you; but it is the future. <br>Now lets hope its only used for advertising and not by paranoid governments. Greetings Simon. Scary yes. Realistic yes. Today you walk into some shopping centers and cameras track how you interact with the merchandise; they then place the merchandise in a position to get maximum reaction from the customer. What you describe seems the next logical step in the interface of the shopper and technology in pushing for the purchase by retail stores. By being able to see and categorize the person then customize the ad to the individual seems like the ultimate advertisers dream. This to me is the future of advertising. I might not like it, because it reminds me too much of George Orwell's 1984 with Big Brother always watching you; but it is the future.
Now lets hope its only used for advertising and not by paranoid governments.

]]> http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/comment-page-1/#comment-679 The Future of Shopping: Talking Walls | Clandestine Marketing Fri, 21 May 2010 08:48:53 +0000 http://simonmainwaring.com/?p=2767#comment-679 [...] Source Related ArticlesBuilding a Word of Mouth PlatformHow to use Twitter for Customer ServiceThe State of the Internet No Responses to “The Future of Shopping: Talking Walls” [...] [...] Source Related ArticlesBuilding a Word of Mouth PlatformHow to use Twitter for Customer ServiceThe State of the Internet No Responses to “The Future of Shopping: Talking Walls” [...]

]]> http://simonmainwaring.com/future/the-future-of-shopping-what-happens-when-walls-start-talking/comment-page-1/#comment-677 Simon Mainwaring Wed, 19 May 2010 03:39:50 +0000 http://simonmainwaring.com/?p=2767#comment-677 Hopefully not so long. All the best. Simon Hopefully not so long. All the best. Simon

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