I recently got a great post comment from @mikescheiner that I thought was extremely well put. He wrote:
“What most brands fail to understand is the perception you produce internally is reflected externally.”
This is spot on and I wanted to discuss how social media can be used to rally company employees around their brand, its values [...]
Simon Mainwaring is a branding consultant, advertising creative director, blogger and speaker.
About Simon
Ex-Nike/Wieden creative, former Worldwide Creative Director Motorola/Ogilvy, branding/advertising writer, author/speaker/blogger, Australian, idea geek.Community
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- Social media explained by a 9-year-old in one sentence
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Simon Mainwaring