Comments on: Shel Israel’s, Twitterville: Book review and Giveaway

By: Simon Mainwaring

Simon Mainwaring — Tue, 02 Feb 2010 21:32:49 +0000

Thanks, Charles. I agree the case studies are great and very useful in showing where to start with twitter. Thanks for sharing and best, Simon

By: charlessipe

charlessipe — Tue, 02 Feb 2010 14:02:31 +0000

Twitter is a multi-dimensional tool that can be used by businesses for everything from promotions (like discounts), customer service, relationship building, creating authenticity, marketing research, crisis management, and more. However there are still many business owners who think its a waste of time. I'm adding this book to my reading list because the case studies can really come in handy when I need to convince business owners that it can help their business.

By: Simon Mainwaring

Simon Mainwaring — Mon, 01 Feb 2010 03:45:58 +0000

So agree. I think Apple is do a smart marketing play as they have many times before. And I do think HTML5 will win out in the end. I have no idea when HTML5 will hit though. This really feels like the start of a whole new ballgame. Exciting. Thx as ever, Simon

By: Iconic88

Iconic88 — Mon, 01 Feb 2010 03:34:08 +0000

Aaaaahhhh let the battle for standards begin. Again we will see proprietary software against open-source.

Re: iPad. Not only does it not have flash, it doesn't have a camera. Interesting strategy Apple has taken to leave off major pieces of their Apple puzzle, include it later (flash probably not) to increase sales. The sales of iPad Gen 1 will pay for additional costs in functionality in Gen 2. Apple know their audience well and understand that many will hold off for Gen 2 of the iPad. However, there will be a huge number of early adopters to purchase Gen 1.

Ironic too to see Apple use Flash to promote the iPad yet not enable it on the iPad [see here http://bit.ly/chHLug]. Who knows, maybe Apple is playing a patience game and waiting for the proliferation of HTML5 which isn't as resource-heavy as flash yet can potentially make Flash obsolete.

If Adobe can 'lighten' the load of Flash and step up their game to another level, how could Apple say no?

Thanks Simon!

Best, Mahei

By: Simon Mainwaring

Simon Mainwaring — Sun, 31 Jan 2010 03:11:39 +0000

Thanks, Stacy. I agree. I think Shel does a great job of covering different ways it can be used plus getting everyone up to speed with the basics. Thanks and I hope al is well. Simon

By: Simon Mainwaring

Simon Mainwaring — Sun, 31 Jan 2010 03:09:31 +0000

No worries. True. I could send them digitally. Never thought of that. Maybe there will be a second hand market soon. Hmmmmm. You got me thinking. iPad has its own problems with no Flash capacity. It'll be interesting to see how it shakes out. S.

By: Stacy Schuble

Stacy Schuble — Sat, 30 Jan 2010 23:22:13 +0000

I'm currently reading Twitterville and find it to be a great resource. There are a lot of great examples in the book for those who need to explain the benefits of Twitter to the non-believers.

By: Iconic88

Iconic88 — Sat, 30 Jan 2010 07:57:38 +0000

Sorry mate, it was a cheeky question Postage will cost more than the books!

Do you think the 2nd hand market for Kindles expanding around March-April this year Simon with the anticipated roll out of the iPad?

PS: There could be an opportunity to send your books digitally [assuming you can trade e-books].

By: Simon Mainwaring

Simon Mainwaring — Sat, 30 Jan 2010 06:13:58 +0000

Great. It's really helpful in that area. There are more and more great case studies on Mashable as well. Great to be in touch and thanks, Simon

By: Crystal Y.

Crystal Y. — Sat, 30 Jan 2010 05:55:32 +0000

Cool, sounds like a great read! I'm working on online campaign development to better develop the social media presence of the non-profit I volunteer for.