Tag Archives: Apple

“Hey Corporate America, what if…?”

October 12, 2011 7 Comments


The outpouring of support and respect for Steve Jobs was not only a testament to the creativity, passion and brilliance of the man, but also what’s possible for the corporate leaders of America. What if every corporate leader was as …

Posted in Apple, Brands, Causes, Community, CSR, Future, Leadership, Nike, Purpose, Technology, Thought leadership, Values, We First | Tagged , , , , , , , , , , , | 7 Comments

 

Apple: How brands, customers & society benefit when a company shows what it stands for

April 17, 2011 4 Comments


This week Apple employees joined the ‘It Gets Better’ campaign in support of gay, lesbian and transgender rights. The campaign got started last year after college student Tyler Clementi jumped to his death from the George Washington Bridge after his …

Posted in Apple, Brands, Causes, Community, Consumers, Future, Leadership, Social media, We First | Tagged , , , | 4 Comments

 

The Experience Revolution: How Augmented Reality is about to change how you live, advertise and brand

July 13, 2009 21 Comments


A day doesn’t pass without a new augmented reality application for the iPhone 3GS making its tour of Twitter and the web. A recent example is the great London Tube app below. It’s utility can’t be denied. You simply hold …

Posted in Brands, Consumers, Technology | Tagged , , , , | 21 Comments

 

Steve Jobs: May he live in peace

March 20, 2009 5 Comments


I have a confession to make. I didn’t buy Apple when it was $34 a share (as an art director told me to), nor did I buy it when it was $64 a share (as he reminded me to). As …

Posted in Technology, Values | Tagged , | 5 Comments