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Tag Archives: Brands
Will Facebook’s new storytelling tools write a happy ending?
October 3, 2011
4 Comments
For some time now I’ve been asserting that technology is teaching us to be human again. When I say this, I mean that the ability to witness and experience the lives of others anywhere around the world, often in real-time, …
Posted in Advertising, Brands, Causes, Community, Facebook, Future, Social Entrepreneurship, Social media, Social Networking, Technology, Thought leadership
Tagged Brands, Community, Facebook, Future, Marketing, Online communities, Social change, Social media, social network, Technology, Values
4 Comments
Should Unthink rethink?
This week marks the launch of Unthink, a new social network that positions itself as a counterpoint to Facebook and Google+ attacking what they describe as dishonest invasions of privacy. While there’s clearly room for another social network in the …
Posted in Advertising, Brands, Community, Creativity, Facebook, Future, Social Entrepreneurship, Social media, Social Networking, Thought leadership, Values, We First
Tagged Advertising, Brands, Community, Facebook, Future, Marketing, Online communities, Social media, social network, Technology, Values, We First
6 Comments
Social media and climate change: How communities can change the course of history
Al Gore, the former vice-president of the United States and a force behind the climate change debate and the film An Inconvenient Truth, has just announced a 24- hour worldwide presentation called “24-Hours of Reality” to combat the country’s growing …
Posted in Brands, Causes, Community, CSR, Economy, Future, Leadership, Optimism, Philanthropy, Purpose, Social media, Social Networking, Thought leadership, Values, We First
Tagged Brands, Causes, Community, CSR, Future, Online communities, Social change, Values, We First
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Robert Tercek: This Week In Social Media
Robert Tercek kindly invited me on his new show ‘This Week in Social Media‘ last week. As one of the world’s most prolific creators of interactive content and former President of of Digital Media at OWN: The Oprah Winfrey Network, …
Posted in Capitalism, Causes, Community, CSR, Future, Government, Non-profits, Social Entrepreneurship, Social media, Technology, Thought leadership, We First
Tagged Brands, Community, Consumers, Future, non-profits, Online communities, Social media, Technology, Values, We First
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charity: water’s 5-year anniversary: Drilling for hearts of gold
This September marks the fifth anniversary for charity: water, and I’ve had the priviledge of knowing some of the people involved in the organization for much of that time. I first met its founder, Scott Harrison when he was out …
Posted in Brands, Causes, Community, Future, Non-profits, Optimism, Philanthropy, Purpose, Thought leadership, Values, We First
Tagged Brands, Causes, charity water, Community, Future, non-profits, Paull Young, Scott Harrison, Social change, Social media, Technology, Values, We First
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Images and Voices of Hope Summit: Is media disconnecting us from ourselves?
I’m really excited to be speaking at the Images and Voices of Hope world summit in September in New York. I wanted to share the event with you because it addresses what I think is a very important question. The theme …
Posted in Brands, Community, Conferences, Creativity, Future, Purpose, Social media, Technology, Thought leadership, Values, We First
Tagged Brands, Causes, Community, Creativity, Future, Online communities, Social change, Social media, Values, We First
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Chuck Carey of Troika: How listening and design shape brand storytelling
Each week the We First blog reaches out to an industry professional to provide insights into different aspects of branding or storytelling, and to highlight different strategies for social change. This week our guest is Chuck Carey of Troika which …
Posted in Advertising, Brands, Creativity, Future, MEDIA
Tagged Advertising, Brands, Chuck Carey, Consumers, Design, Troika
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GOOD Magazine and Jumo: A powerful partnership for change
A new partnership emerged this week that is exciting on several levels. On Tuesday, Mashable announced that GOOD magazine had acquired the social networking platform for non-profits called Jumo that was started by Chris Hughes who helped to create Facebook and …
Posted in Brands, Community, Creativity, Future, Non-profits, Social Entrepreneurship, Social media, We First
Tagged Brands, Community, non-profits, Online communities, Social change, Social media, We First
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