Tag Archives: Customer

Brands, be thankful for angry customers

February 11, 2010 11 Comments


For a long time advertising has operated on a conceit that brands and consumers were in dialogue when, in truth, brands were dictating consumer behavior, pushing messaging on the public and often exploiting their trust or gullibility. Phrases such as …

Posted in Brands, Consumers, Social media | Tagged , , , | 11 Comments