Now in its fifth year, #GivingTuesday is becoming as much of an institution as its surrounding seasonal shopping events – Black Friday and Cyber Monday – intended to kick off the charitable season, recognizing that many brands and consumers alike look to the end of the year for their giving efforts. Founded by 92nd Street […]
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#GivingTuesday is more than just a day for individuals to give thanks and ask others to do the same. It’s a time for companies to step up and really put their shoulders behind their core values and the communities on which their own well-being depends. In a world of media-savvy and hyper-connected consumers, brands that […]
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