Tag Archives: Google

How Your Brand Can Deliver ‘The Good Life’ to Consumers in 2017

June 27, 2017 Comments


Reading Time: 4 minutes

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How Your Brand Can Participate in the Paris Climate Agreement

June 13, 2017 Comments Off on How Your Brand Can Participate in the Paris Climate AgreementComments Off on How Your Brand Can Participate in the Paris Climate Agreement


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Posted in Brands, Sustainability, Values | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , | Comments Off on How Your Brand Can Participate in the Paris Climate Agreement

 

How to Avoid Purpose Washing and Consumer Backlash: Pepsi’s Kendall Jenner Spot

April 10, 2017 Comments Off on How to Avoid Purpose Washing and Consumer Backlash: Pepsi’s Kendall Jenner SpotComments Off on How to Avoid Purpose Washing and Consumer Backlash: Pepsi’s Kendall Jenner Spot


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Posted in Advertising, Purpose | Tagged , , , , | Comments Off on How to Avoid Purpose Washing and Consumer Backlash: Pepsi’s Kendall Jenner Spot

 

Three Lessons From the Immigration Ban That Every Brand Must Heed

February 13, 2017 Comments Off on Three Lessons From the Immigration Ban That Every Brand Must HeedComments Off on Three Lessons From the Immigration Ban That Every Brand Must Heed


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Posted in Brands, Government, Leadership, Social, Values | Tagged , , , , , , , , , , | Comments Off on Three Lessons From the Immigration Ban That Every Brand Must Heed

 

Social media seen through Google’s augmented reality lens

April 6, 2012 Comments


Reading Time: 1 minutes

Posted in Consumers, Other, Social, Technology | Tagged , , | 2 Comments

 

This week in social media: Google+, citizen activism and the future of journalism

January 13, 2012 Comments Off on This week in social media: Google+, citizen activism and the future of journalismComments Off on This week in social media: Google+, citizen activism and the future of journalism


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Posted in Brands, Community, Consumers, Facebook, Future, Mobile, Other, Social, Technology, Thinking, Twitter | Tagged , , , , , , | Comments Off on This week in social media: Google+, citizen activism and the future of journalism

 

Authors@Google: Simon Mainwaring, We First

October 24, 2011 Comments


Reading Time: 1 minutes

Posted in Advertising, Books, Capitalism, Causes, Community, Consumers, Economy, Future, Globalization, Non-profits, Optimism, Philanthropy, Purpose, Social, Technology, Thinking, Values, We First | Tagged , , , | 1 Comment

 

What Google+ means for brands

July 5, 2011 Comments Off on What Google+ means for brandsComments Off on What Google+ means for brands


Reading Time: 2 minutes

Posted in Advertising, Brands, Future, Social | Tagged , , | Comments Off on What Google+ means for brands