Tag Archives: Optimism

The two faces of social media

January 13, 2011 54 Comments


Last week the New York Times reported on the possibility of cheating in the Pepsi Refresh fundraising competition for non-profits. Pepsi assured participants that the most rigorous technology to ensure the integrity of the process, but as with all technology …

Posted in Advertising, Brands, Causes, Consumers, Future, Optimism, Social media | Tagged , , , | 54 Comments

 

The Case for Optimism

February 21, 2009 Comments


This blog begins with a happy conspiracy of circumstances that led me to D.C. and, ultimately, through the kindness of others, to this wonderful room at the Hay-Adam’s Hotel. As an Australian, I knew little about the hotel until the …

Posted in Optimism, Values | Tagged , , | 2 Comments