Posts tagged as:

Pepsi Refresh Project

Consumers say, “Catch us if you can”. Coke and Pepsi give chase.

by Simon on January 14, 2010 · View Comments

in Brands, Consumers, Social media

I really appreciated the fantastic feedback on this week’s post about The Death of Corporate Websites. Lo and behold, last night I spy a quote (thanks, Frank Reed) from Anne Carelli, Digital Marketing Manager for Coke saying:
“Several years ago, Coke realized that Coke.com is not their home page – it is Google.com, digg.com and YouTube. [...]

{ 5 comments }