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Tag Archives: social business
Why caring is now the key to your brand’s success
February 6, 2012
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No book could be more important or timely than Who Cares Wins by David Jones of Havas. There is a growing awareness that the business revolution brought about by social media is bringing with it an equally transformation in the …
Posted in Advertising, Books, Brands, Capitalism, Causes, Community, Consumers, Economy, Facebook, Future, GENERAL, Globalization, Leadership, Optimism, Purpose, Social Entrepreneurship, Social media, Social Networking, Technology, Thought leadership, Values, Viral
Tagged Brands, Cause marketing, consumer activism, David Jones, social business, social good, Social media, Social Networking, SOPA, Who Cares Wins
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What’s the real value of the We First Social Branding Seminar?
We’re now in the final week of registration for the We First Social Branding Seminar and I wanted to share some thoughts as to its real value to your business. There are so many conferences and training events to choose from, …
Posted in Advertising, Brands, Capitalism, Causes, Community, Conferences, Consumers, Creativity, Economy, Facebook, Future, GENERAL, Leadership, Mobile, Non-profits, Optimism, Philanthropy, Purpose, Social Entrepreneurship, Social media, Social Networking, Technology, Thought leadership, Twitter, Values, Viral, We First
Tagged branding, carol cone, Marketing, Robert Tercek, social branding, social business, social good, social marketplace, Social media, We First, We First Social Branding Seminar
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The death of corporate websites: Top 10 ways they will change
In the not too distant future static corporate websites will be replaced by their social equivalents. This will happen because more and more consumers are engaged in daily conversations, often involving brands, across multiple applications, platforms and networks, wholly independent …
Posted in Brands, Consumers, Social media
Tagged Brands, CES, social business, Social media
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Guest Interview: Jay Samit, CEO, Social Vibe, on brand/consumer contribution
This week I had the pleasure of sitting down with Jay Samit, CEO of SocialVibe, a cause-focused advertising platform that connects consumers with brands to drive social contribution. What’s so refreshing is they only ask consumers to direct their attention …
Posted in Brands, Consumers, Videos
Tagged Brands, Cause marketing, contribution, social business, socialvibe
2 Comments