Close

Reviews

The New Role of Consumers in Building Your Brand

April 19, 2016 Comments


Reading Time: 0 minutes

Posted in Media, Videos, We First | Tagged , , | Leave a comment

 

How charity: water is Remaking the Branding and Giving Experience

March 8, 2016 Comments


Reading Time: 2 minutesCharity: water is not only synonymous will a deep and personal commitment to improving the lives of millions of people through access to clean water, but they are also highly respected as one of the most effective social storytellers in …

Posted in Non-profits, Philanthropy, Purpose, Videos, We First | Tagged , , , | 2 Comments

 

VLOG: What Most Brands Miss When It Comes to Building Employee Engagement

February 12, 2016 Comments


Reading Time: 1 minutesSo few companies do everything they can to maximize employee engagement. What are 3 things you can quickly do to upscale employee engagement and culture?  

Posted in Community, Videos, We First | Tagged , | Leave a comment

 

Rick Ridgeway, VP of Environmental Initiatives at Patagonia on Strategic Brand Storytelling

September 30, 2014 Comments


Reading Time: 3 minutesThere is perhaps no more an inspiring leader of the environmental movement than Rick Ridgeway of Patagonia. In his capacity as the VP of Environmental Affairs, he has been charged with implementing the company’s core mission that reads—‘build the best …

Posted in Brands, Causes, Community, Consumers, CSR, Future, Innovation, Leadership, Purpose, Sustainability, Thinking, We First | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

 

Signposts From Big Brands: How to Rapidly Build Your Company in 2015

September 24, 2014 Comments


Reading Time: 2 minutesThe web, social media, and smart phones have created a media landscape that is more fractured than ever. At the same time, they have facilitated a dialogue between companies and consumers that has led to new demands for authenticity, transparency, …

Posted in Brands, Community, Conferences, Consumers, CSR, Future, Leadership, Purpose, Thinking, We First | Tagged , , , , , , , , , , , , , , , , , | Leave a comment

 

Chris Crummey, World Wide Executive Director of Sales – Social Business, IBM, to speak at the We First Summit

September 18, 2014 Comments


Reading Time: 2 minutesThere is no name more synonymous with social business than IBM and we are extremely fortunate that Chris Crummey will be sharing his expertise at the We First Brand Leadership Summit on Oct 7-8th in Los Angeles. Chris leads a …

Posted in Brands, Causes, Community, Conferences, Consumers, CSR, Innovation, Leadership, Non-profits, Philanthropy, Purpose, Sustainability, Technology, Thinking, We First | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

 

The Top 10 Questions Every Brand Must Answer to Grow in 2015

September 15, 2014 Comments


Reading Time: 3 minutesEvery marketer faces a dizzying array of choices in terms of strategy, tactics, and tools through which to reach their customers and inspire them to buy your products. As the media landscape becomes more fractured and the tools more varied, …

Posted in Brands, Community, Consumers, Future, Innovation, Leadership, Mobile, Purpose, Technology, Values, We First | Tagged , , , , , , , , , , , , , , , , , , | 1 Comment

 

Marc Mathieu, SVP of Marketing at Unilever: Keynote Speaker at 2014 We First Brand Leadership Summit­­

September 12, 2014 Comments


Reading Time: 2 minutesWe are so excited this year that Marc Mathieu of Unilever can open the presentations at the We First Summit at the SLS Hotel, Beverly Hills, on October 7-8 in Beverly Hills. Marc is responsible for the development of Unilever’s …

Posted in Conferences, Purpose, Thinking, We First | Tagged , , , , , , , | Leave a comment

 

Connect

Recent Tweets

Stay Informed

About Simon

Simon Mainwaring

Reading Time: 1 minutesSimon Mainwaring is the founder of We First, a leading brand consultancy that provides purpose-driven strategy, content, and training that empowers companies to lead business, shape culture, and better our world.

Topics

Archives