Tag Archives: Capitalism

Why America’s Triple A rating remains unchanged

August 8, 2011 0 Comments


The Standard & Poor’s credit rating downgrade of the U.S. currency has already begun to have its effects on stock markets at home and around the world and much is being written about what this means for the future of …

Posted in Brands, Capitalism, Causes, Community, Consumers, CSR, Economy, Future, Non-profits, Optimism, Social Entrepreneurship, Social media, Values | Tagged , , , | Leave a comment

 

Toyota’s 100 Cars for Good: Putting products to good use for others and themselves

July 28, 2011 0 Comments


Creating a shift in the practice of capitalism requires a re-framing of thinking and behavior. Often, when you talk exclusively about the changes in corporate thinking, people rightly ask for concrete, actionable examples. When you talk exclusively about practical examples …

Posted in Advertising, Brands, Capitalism, Causes, Consumers, Non-profits, Social media, We First | Tagged , , , | Leave a comment

 

Free downloadable We First Manifesto

July 6, 2011 1 Comments


I’m excited to share today a new downloadable We First manifesto that is kindly being published by 800ceoRead. It’s called ‘We First: How Brands and Consumers can partner to Build a Better World.’ My hope is that the manifesto can …

Posted in Advertising, Brands, Capitalism, Consumers, Future, Leadership, Optimism, Purpose, Social media, We First | Tagged , , , , | 1 Comment

 

Free Chapter of We First

May 26, 2011 0 Comments


In my last post, I explained that We First is not an idea anyone can own. It exists in the collective and serves as a platform on which to celebrate the efforts of others. It is also an idea that …

Posted in Brands, Capitalism, Community, Economy, Non-profits, Purpose, Social media, We First | Tagged , , | Leave a comment

 

How brands must rethink sustainability

May 18, 2011 2 Comments


Most of us are familiar with the concept of sustainable development, but we usually think of it as exclusively related to the environmental movement. But if companies hope to build a thriving world that can sustain their business success, we need …

Posted in Brands, Causes, Community, Future, Purpose, Values, We First | Tagged , , | 2 Comments

 

De-myth-ifying social change

May 6, 2011 4 Comments


When you approach the daunting task of using social technology to scale social change, it’s easy to see the challenges as insurmountable. While they are significant, what you can dismiss right away are a set of limiting beliefs or myths …

Posted in Brands, Capitalism, Causes, Community, Future, Optimism, Social media, We First | Tagged , , | 4 Comments

 

Social entrepreneurship and the Common brand

February 2, 2011 42 Comments


As GOOD magazine reported yesterday, Alex Bogusky and John Bielenberg, have launched a new social entrepreneurship platform called COMMON that is part incubator and part creative community that enables collaboration to find better solutions to pressing social problems. Bogusky, who transformed Crispin, Porter, …

Posted in Capitalism, Community, Creativity, Future, Social Entrepreneurship | Tagged , , | 42 Comments

 

Cannes Advertising Festival Social Media Seminar (video)

June 21, 2010 2 Comments


Here’s a link to five minutes of video from my seminar yesterday with Alec Ross from the U.S State Dept.. The topic was: ‘The How of Social media: Make or Break Lessons in Today’s Most Powerful Instrument of Change’.  Plus …

Posted in Advertising, Capitalism, Causes, Community, Non-profits, Optimism, Philanthropy, Social media | Tagged , , , , , | 2 Comments