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Meta
Tag Archives: Facebook
Will Facebook’s new storytelling tools write a happy ending?
October 3, 2011
4 Comments
For some time now I’ve been asserting that technology is teaching us to be human again. When I say this, I mean that the ability to witness and experience the lives of others anywhere around the world, often in real-time, …
Posted in Advertising, Brands, Causes, Community, Facebook, Future, Social Entrepreneurship, Social media, Social Networking, Technology, Thought leadership
Tagged Brands, Community, Facebook, Future, Marketing, Online communities, Social change, Social media, social network, Technology, Values
4 Comments
Should Unthink rethink?
This week marks the launch of Unthink, a new social network that positions itself as a counterpoint to Facebook and Google+ attacking what they describe as dishonest invasions of privacy. While there’s clearly room for another social network in the …
Posted in Advertising, Brands, Community, Creativity, Facebook, Future, Social Entrepreneurship, Social media, Social Networking, Thought leadership, Values, We First
Tagged Advertising, Brands, Community, Facebook, Future, Marketing, Online communities, Social media, social network, Technology, Values, We First
6 Comments
How non-profits use Facebook to build awareness, community and fundraising
One of the great inspirations for writing We First was the meaningful work being done by non-profits. The goal of the book was to help explain the most effective ways to leverage social technology to aid their community building, fund-raising …
Posted in Causes, Consumers, Facebook, Non-profits, Philanthropy, Purpose, Values, We First
Tagged Facebook, non-profits, We First
5 Comments
Guy Kawasaki: The multifaceted benefits of an enchanting brand
SM: Hi I’m Simon Mainwaring, and today I have the pleasure of sitting here with Guy Kawasaki, who’s tenth book, Enchantment, was a real revelation to me because what he did was to personalize and explain how brands need to …
Posted in Books, Brands, Causes, Community, Consumers, Corporate Websites, Facebook, Purpose, Social media, Thought leadership, We First
Tagged Brands, Community, Facebook, Future, Social media, We First
4 Comments
Facebook gets its game face on
In January I suggested 2011 would be the year Facebook puts all brands on notice. So far this appears to be true as Facebook is primed to become a more formidable competitor in the social media marketplace with two new announcements …
Posted in Advertising, Brands, Facebook, Future, Leadership, Social media
Tagged Advertising, Facebook, Social media
2 Comments
2011: Facebook puts all brands on notice
Facebook closed out 2010 gracing the cover of TIME magazine with Mark Zuckerberg chosen as their ‘Man of the Year.’ By year’s end, the company was managing a membership of over 550 million. And on December 29, 2010, Facebook overtook Google …
Posted in Advertising, Brands, Creativity, Facebook, Future, Social media
Tagged branding, Facebook, Social media
74 Comments
Dear Gmail, Look out. Love, Facebook
This week Facebook announced their “modern messaging system,” setting off a flurry of blogosphere exchanges as to whether Facebook will trump Gmail. Mark Zuckerberg denied that it was intended to “kill email” framing his offering as inclusive, but here’s three …
Posted in Facebook, Future, Social media, Thought leadership
Tagged Facebook, Future, Gmail
70 Comments
‘The Social Network’, Tiger Woods & why brand-bashing is good for everyone
There’s been much discussion about what Mark Zuckerberg and Facebook employees thought of ‘The Social Network’. The picture it paints of their CEO isn’t pretty, and while its writer Aaron Sorkin admits its “total fiction”, the filmamkers know only too …
Posted in Advertising, Brands, Consumers, Facebook, Social media
Tagged branding, Facebook, Mark Zuckerberg, The Social Network, Tiger Woods
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