Here it is! A snapshot (just for the We First community) of the brand new Social Branding Blueprint that we’re launching for the first time ever tomorrow. It’s a physical and online training program that shows you how to become a powerfully profitable and purposeful social brand based on the best practices of top brands like Nike, Coca-Cola and Starbucks.

This has everything from my consulting, the We First book, all the writing I do for Forbes, Mashable, Fast Company and Huffington Post built into an easy to follow, step-by-step plan that shows you how to define your brand, tell that story in a community facing way and use proven social media strategies for each platform to scale that message and inspire customers to share it.

Plus everyone who buy the program also gets a free online training access pass to give the training program to their favorite non-profit for free.

You can see some of the responses to the program here and in the post below:

“The content is fantastic, carefully designed, and you end up with a clear map of what to do as opposed to just inspiring information.” Javier Rodriguez, Group Marketing Sustainability Director, The Coca-Cola Company

“If your company is interested in keeping ahead of the new wave of customer engagement that is now powered by the new tools of social media – and who isn’t? – you should be interested in engaging Simon Mainwaring to show you how to do it.” Rick Ridgeway, VP Environmental Initiatives, Patagonia

“If you were to bring someone in to share the expertise that you’re getting with the Social Branding Blueprint, it would cost you tens of thousands of dollars. The thing that I like about this training is you have in that Blueprint an incredible tool to step out and be able to make some consistent, logical steps to get you to where you want to be.” Richard Davis, President, Arbor Scientia

So that’s why we’re super excited. It launches tomorrow with a special promotion that only available for one week, and here’s that sneak peek as promised!

Plus I’m doing a free webinar training on Social Branding on Friday at 9am PST. It covers how to avoid the GREATEST MARKETING LANDMINES and how to use the TOP COMMUNITY-BUILDING STRATEGIES of brands like Nike, Coca-Cola and Starbucks to fast-track your reputation, profits and social impact. Just click here now to register.

So happy to finally share all of the this work as I know it’ll be invaluable in helping you dramatically scale your reputation, profits and social impact! 🙂