Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

Books

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This week’s book  review and giveaway is ‘First as Tragedy, then as Farce’ by Slavoj Zizek. It’s a zestful and intelligent critique of contemporary capitalism in which Zizek asserts capitalism is completely irrational in a way that is impossible to ignore considering the recent financial crisis. Using this example, as well as many others in recent […]

This week’s book  review and giveaway is ‘First as Tragedy, then as Farce’ by Slavoj Zizek. It’s a zestful and intelligent critique of contemporary capitalism in which Zizek asserts capitalism is completely irrational in a way that is impossible to ignore considering the recent financial crisis. Using this example, as well as many others in recent …

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This week I’m giving away a copy of Iggy Pintado‘s Connection Generation. Inside Iggy reveals how the world’s new obsession with connectivity directly affects the success or failure of how we function in society, both in business and as individuals. With ever increasing links between all facets of society, he stresses it’s important to understand how …

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I saw Erik Qualman speak at SXSW this year and thought he was great. His book, Socialnomics, offers so many gems for brands and consumers trying to make sense of social media and how to use it. In a world where traditional marketing strategies are becoming increasingly obsolete, Erik explains how businesses keep up. Social media can …

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