Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

Brands

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As businesses everywhere confront the realities of doing business in the twenty-first century, there is an increasing recognition of the need for shared value—a way of doing business that creates financial success in harmony with societal benefits. Unfortunately as you know no doubt already know, businesses typically live in competition with one another and exist […]

As businesses everywhere confront the realities of doing business in the twenty-first century, there is an increasing recognition of the need for shared value—a way of doing business that creates financial success in harmony with societal benefits. Unfortunately as you know no doubt already know, businesses typically live in competition with one another and exist …

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Over the last 48 hours much has been made of the stark contrast in performances at the first Presidential debate by the press, pundits and public across America and around the world. As one commentator aptly stated, watching the debates was like was witnessing two separate conversations taking place at the same time. Issues aside, …

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It’s no secret that businesses everywhere, both large and small, are increasingly showcasing their purpose to not only receive due credit for their good works, but to also position themselves as the more socially-conscious option amongst the competition and thus, hopefully, give themselves a competitive advantage in the process. And while that’s all well and …

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  Since their launch in September of 2015, the Sustainable Development Goals have excited both CSR and purpose-minded communities, while also serving as a matrix of narratives that can ensure brand relevance if delivered on correctly and honestly. To review, the Sustainable Development Goals (SDGs) are 17 goals outlined by the U.N. and address key …

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