http://youtu.be/t9vK1g_I56I For-profit and non-profit partnerships are critical to the future of branding and sustainable capitalism. Yet both are facing different but complementary challenges. For-profit brands must become more purposeful if they are to be meaningful to their customers lives inspiring loyalty goodwill and profits using social media. Non-profits must become more effective storytelling that then […]
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I finally had the chance to visit Google, a business, brand and creative powerhouse I have admired for years. I spoke there about We First as part of their authors series. Everyone was super gracious and I now understand why it’s such a desirable place to work. They really do everything they can to inspire […]
Read MoreLast week I had the privilege of speaking at the Mashable Social Good Summit. I wanted to share the video with you as many people had requested the slides and hearing the dialogue may help you use them most effectively. My topic was ‘Building a Private Sector Pillar of Social Change,’ and if you don’t […]
Read MoreMashable Slides View more presentations from Simon Mainwaring I had the real pleasure of speaking at Mashable Social Good yesterday. It was a hugely inspiring day with great presentations by Ted Turner of Turner Enterprises, Alec Ross from the State Department, Scott Harrison of charity:water, David Armano of Edelman, Howard Buffett of the Howard Buffett […]
Read MoreEach year SXSW does a great job of engaging the interactive community by giving them a chance to vote on what sessions they want to see the following year. They receive thousands of submissions so this process is as necessary as it is inclusive. I would love to speak next year but I need your help […]
Read MoreRobert Tercek kindly invited me on his new show ‘This Week in Social Media‘ last week. As one of the world’s most prolific creators of interactive content and former President of of Digital Media at OWN: The Oprah Winfrey Network, Robert is a world authority on the future of digital media and someone I highly […]
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