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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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January 30, 2012 by Simon Mainwaring

On Wednesday, the first We First Social Branding Seminar begins. Our team has prepared an event that we believe will be truly unique and valuable to the success of the brands that are coming. But that would not have been possible without your help in spreading the message. There are so many people I want […]

On Wednesday, the first We First Social Branding Seminar begins. Our team has prepared an event that we believe will be truly unique and valuable to the success of the brands that are coming. But that would not have been possible without your help in spreading the message. There are so many people I want …

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Filed Under: Advertising, Books, Brands, Causes, Community, Conferences, CSR, Economy, Facebook, Future, Leadership, Non-profits, Optimism, Other, Philanthropy, Purpose, Social, Thinking, Values, We First Tagged With: carol cone, Robert Tercek, seminar, Simon Mainwaring, social branding blueprint, Thank You, We First, We First Social Branding Seminar

January 23, 2012 by Simon Mainwaring

We’re now in the final week of registration for the We First Social Branding Seminar and I wanted to share some thoughts as to its real value to your business. There are so many conferences and training events to choose from, and your time and resources are so precious, that it’s important to know why this …

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Filed Under: Advertising, Brands, Capitalism, Causes, Community, Conferences, Consumers, Creativity, Economy, Facebook, Future, Leadership, Mobile, Non-profits, Optimism, Other, Philanthropy, Purpose, Social, Technology, Thinking, Twitter, Values, We First Tagged With: branding, carol cone, Marketing, Robert Tercek, social branding, social business, social good, social marketplace, Social media, We First, We First Social Branding Seminar

January 18, 2012 by Simon Mainwaring

I wanted to share this video with you that features David Kirkpatrick, the author of The Facebook Effect, talking about the impact of social tools and technology on the way consumers and citizens around the world are demanding change. He does a wonderful job of articulating how the internet has heightened awareness around the world of …

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Filed Under: Causes, Community, Consumers, Economy, Facebook, Future, Globalization, Government, Leadership, Mobile, Non-profits, Optimism, Other, Philanthropy, Purpose, Social, Technology, Thinking, Twitter, Values Tagged With: david kirkpatrick, Facebook, social good, Social media, social technology, Twitter

January 13, 2012 by Simon Mainwaring

http://youtu.be/eOX6CPC9GnA Last week I had the pleasure of joining other guests on This Week in Social Media with host, Robert Tercek. As always, it was a lively discussion ranging from the rise of Google+, to citizen and consumer activism, to the future of journalism. I hope you enjoy it.

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Filed Under: Brands, Community, Consumers, Facebook, Future, Mobile, Other, Social, Technology, Thinking, Twitter Tagged With: branding, Facebook, Google, google plus, Robert Tercek, social good, Social media

January 9, 2012 by Simon Mainwaring

We’re super excited to announce that Robert Tercek is a special guest speaker at ther We First Seminar on February 1-2 at the Marina del Rey Marriott in California. Robert is one of the world’s most prolific creator of interactive entertainment and former President of Digital Media for OWN: The Oprah Winfrey Network, as well …

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Filed Under: Community, Consumers, Facebook, Future, Media, Mobile, Optimism, Other, Social, Technology Tagged With: Future, Social media, Technology, Television

December 29, 2011 by Simon Mainwaring

2011 has been distinguished by dramatic citizen activism in the United States and around the world. Perhaps largest in public consciousness are the Arab Spring revolutions that continue to transform the political landscape in the Middle East, and the homegrown Occupy Wall Street movement spreading around the world protesting economic inequality. Each is significant in …

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Filed Under: Advertising, Brands, Capitalism, Causes, Community, Consumers, Economy, Facebook, Future, Purpose, Social, Values, We First Tagged With: activism, branding, Consumers, Social media

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