Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

Future

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http://youtu.be/UYGqUeIfelg I recently had the great pleasure of chatting with Maril MacDonald, CEO of Gagen MacDonald, who is spear-heading a truly exciting new leadership program called, ‘Let Go and Lead.’ Any transformative shift in the way business must start with new leadership. Here’s what Maril had to share about the project. SM: Hi, I’m Simon […]

http://youtu.be/UYGqUeIfelg I recently had the great pleasure of chatting with Maril MacDonald, CEO of Gagen MacDonald, who is spear-heading a truly exciting new leadership program called, ‘Let Go and Lead.’ Any transformative shift in the way business must start with new leadership. Here’s what Maril had to share about the project. SM: Hi, I’m Simon …

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I recently had the great pleasure of chatting with Blake Mycoskie, founder of TOMS shoes about the expansion of his wonderful One for One concept to eyewear that has an equally inspiring and meaningful impact on the lives of others as TOMS shoes. Here’s what he shared about branding, giving and the personal satisfaction that comes …

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I recently had the great pleasure of chatting with Blake Mycoskie, founder of TOMS shoes about the expansion of his wonderful One for One concept to eyewear that has an equally inspiring and meaningful impact on the lives of others as TOMS shoes. Here’s what he shared about branding, giving and the personal satisfaction that …

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The advent of the social business marketplace represents a startling opportunity for CEOs, both in turns of the upside for their corporations and shareholders, and for the positive impact that brands can have on their customer community and the world at large. But to get there CEOs must make several critical changes that are each …

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From everyone here at We First, huge thanks for the incredible support with the We First book launch last week. To everyone who bought a copy of the book, who tweeted or retweeted the book’s message, who shared the launch film, who passed on the TEDxSF talk, or who posted an Amazon review, the successful launch …

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There is perhaps no group that stands to benefit more from the pervasiveness of social media than non-profits. This is because social media enables non-profits to distribute their message more easily and amplify awareness of the worthy causes they support. It goes further than that. The social business marketplace is effectively forcing brands to engage …

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