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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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Leadership

October 12, 2018 by Simon Mainwaring

I spoke with entrepreneur, consultant, speaker, and personal growth guru Greg Voisen on his podcast Inside Personal Growth to talk about how a major life event led me to break free from an unfulfilling career cycle to find and pursue my own personal purpose. The wake-up call that I received inspired not only this purpose […]

I spoke with entrepreneur, consultant, speaker, and personal growth guru Greg Voisen on his podcast Inside Personal Growth to talk about how a major life event led me to break free from an unfulfilling career cycle to find and pursue my own personal purpose. The wake-up call that I received inspired not only this purpose …

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Filed Under: Leadership, Purpose, Values Tagged With: Brand Growth, Greg Voisen, personal branding, purpose

September 10, 2018 by Simon Mainwaring

Neoclassical economist Milton Friedman would argue that to maximize profit, companies should strive to get the cheapest labor required to manufacture a market-ready product. Indeed, many corporations outsource work to sweatshops in developing countries where labor is cheap and laws are lenient. In practice, however, strong teams build strong businesses. Recent research from Deloitte show …

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Filed Under: Community, Leadership, Purpose Tagged With: Chobani, Culture, purpose, social impact

August 3, 2018 by Simon Mainwaring

Papa John’s Recent PR Crisis It can take years to build brand reputation and only one moment to tarnish it. While no company wants to make mistakes or attract negative publicity, mistakes happen. The list of mishaps – from Facebook to H&M, to United to Pepsi, to Dove to Tesla – prove that no company …

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Filed Under: Brands, Leadership Tagged With: PR, PR Crisis

corporate social responsibility

July 19, 2018 by Simon Mainwaring

Employees make your business work. With the U.S. unemployment rate hovering around 4 percent and limited skilled labor, acquiring top talent is competitive. What’s more, recent Gallup polls found that roughly half of America’s fully employed are seeking a new job and only 13 percent of them consider their work to be meaningful. So, the …

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Filed Under: Causes, Community, Future, Leadership Tagged With: Corporate, corporate purpose, Corporate Social Responsibility, Employee, employee engagement

April 5, 2018 by Simon Mainwaring

Each year the National Association of Broadcasters (NAB) puts on a great event that brings together the broadcasting community to share the latest insights, trends and best practices of the industry. It’s being held at the Las Vegas Convention Center and I’m excited to be providing a keynote in the Main Session on April 9th. …

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Filed Under: Leadership Tagged With: NAB, Simon Mainwaring, Technology, Television

February 20, 2018 by Simon Mainwaring

CEOs have long shaped corporate culture and strategy; however, public displays of corporate leadership are a relatively new phenomena.

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Filed Under: Leadership Tagged With: Business, CEOs, Corporate Social Responsibility

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