Optimism

July 6, 2011 by Simon Mainwaring

I’m excited to share today a new downloadable We First manifesto that is kindly being published by 800ceoRead. It’s called ‘We First: How Brands and Consumers can partner to Build a Better World.’ My hope is that the manifesto can read as many CEO’s and business leaders as possible to help make the case for […]

June 13, 2011 by Simon Mainwaring

I had the great privilege last weekend of participating in TEDxSF speaking on the topic of ‘Me First to We First Living.’ I wanted to post it with you in the hope that you would share it with your community to help get the We First message out there. Shifting the thinking and behavior behind …

June 7, 2011 by Simon Mainwaring

An investment in a book these days has to add value to your life. Not just because of the expense, but more so because of your investment of time. With that in mind I wanted to share ten reasons to read We First and to offer my thanks in advance for your support of its …

June 7, 2011 by Simon Mainwaring

Today is launch Day for We First. I am so proud to be a part of the conversation that is allowing brands and consumers to make a bigger positive impact on the world and to find greater fulfillment themselves. This launch film is the ultimate expression of We First. It was made possible by the …

May 30, 2011 by Simon Mainwaring

For the past three years I have examined how brands and consumers practice capitalism, with the goal of helping our consumer society become a perpetual motor of prosperity for all. When I first began, I had no idea how much inquiry was being done in this area. But I quickly I discovered that many respected …

May 6, 2011 by Simon Mainwaring

When you approach the daunting task of using social technology to scale social change, it’s easy to see the challenges as insurmountable. While they are significant, what you can dismiss right away are a set of limiting beliefs or myths about imagined obstacles to building a better world. Here’s a few myths I encountered in …