Other
It is so wonderful to see individuals and communities rally around the spirit of giving at a time when so much of the culture is focused on what we can purchase for ourselves. That’s why joining next week’s #GivingTuesday movement can be so rewarding for an individual, community, or company. Let’s examine why: 1. Personal Satisfaction Irrespective …
Read MoreIn our most recent G+ hangout, Mastering the Methods, Metrics, and Madness of CSR, we spoke with Jason Burns, the CEO of Profits4Purpose, and Joe Sibilia, CEO of CSRwire, about how to engage and activate both your internal and external stakeholders around your CSR initiatives. If you missed the live hangout, here is both the …
Read MoreIt’s that time of year again: the SXSW Panel Picker is live and the session I look forward to presenting is called “The New Breed of Brands That Will Lead the Future.” With companies of all types facing a perfect storm of social crises, social technologies and customer activism, this session will come at the …
Read More“Nothing seems more obvious to me that a product or service only becomes a brand when it is imbued with profound values that translate into fact.” – Richard Branson, Founder of Virgin Group From F500s to startups, we see brands of all sizes and across all industries make the same critical mistake: They don’t know …
Read MoreIt’s hard to believe but We First is officially 2 years old this week! We want to give everyone a chance to celebrate with us, so read on for a special gift and invitation below… The We First book came out on June 7th 2011, hit the New York Times bestseller lists on June 14th, …
Read More