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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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Social

May 24, 2010 by Simon Mainwaring

I’m really excited to be speaking at the Cannes International Advertising Festival this year and wanted to share some of the seminars that I’m looking forward to. I’ll give a snapshot of what each is about so that you get a sense of what issues the industry is addressing. Plus, if you’re going, this should be […]

I’m really excited to be speaking at the Cannes International Advertising Festival this year and wanted to share some of the seminars that I’m looking forward to. I’ll give a snapshot of what each is about so that you get a sense of what issues the industry is addressing. Plus, if you’re going, this should be …

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Filed Under: Advertising, Creativity, Future, Social, Thinking Tagged With: Cannes International Advertising Festival, Social change, Social media

May 19, 2010 by Simon Mainwaring

httpv://www.youtube.com/watch?v=Q1Oaj7ZXUxY I recently had the great pleasure of sitting down with Derrick Ashong – extraordinary musician, radio host and thought leader in the social change space. He shared his insights into how to reach younger audiences and what they want to hear. Derrick Ashong & Harpo Productions: SM: Derrick’s been doing some fantastic work with …

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Filed Under: Brands, Community, Optimism, Social, Values Tagged With: Derrick Ashong, Social media, youth market

May 18, 2010 by Simon Mainwaring

This week I’m giving away a copy of Iggy Pintado‘s Connection Generation. Inside Iggy reveals how the world’s new obsession with connectivity directly affects the success or failure of how we function in society, both in business and as individuals. With ever increasing links between all facets of society, he stresses it’s important to understand how …

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Filed Under: Books, Social Tagged With: connection generation, iggy pintado, Social media

May 12, 2010 by Simon Mainwaring

httpv://www.youtube.com/watch?v=BvhzuSfhx4U This week I had the pleasure of speaking at Jeff Pulver’s #140conf meet-up in LA. It was held in the Comedy Store on Sunset Blvd (which is why I start by kissing the stage floor to honor the Comedy Gods). The event was remarkable because of the great information that was shared but even …

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Filed Under: Advertising, Community, Social, Twitter Tagged With: #140 conference, Causes, Jeff Pulver, Social media, Twitter

April 29, 2010 by Simon Mainwaring

I was speaking at the Connect Now conference with Gary Vaynerchuk a couple of weeks ago and he kindly gave me a signed copy of ‘Crush It!’ to pass on to someone. That’s him signing it below. It’s a truly inspirational read which exhorts you to “cash in on your passion.” ‘Crush It!’ is written with …

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Filed Under: Advertising, Books, Community, Social Tagged With: Facebook, Gary Vaynerchuk, Marketing, Social media, Twitter

April 26, 2010 by Simon Mainwaring

The internet has been ablaze this week with discussion around the impact of Facebook’s announcements at the f8 conference last week. Effectively Facebook has dismantled the walls between it and the entire web inviting conjecture that the entire web will become social and that Facebook is making a bid for control. From a user’s point …

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Filed Under: Community, Facebook, Future, Social Tagged With: Community, Facebook, Future, Open Graph, privacy, Social Networking

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