Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

Values

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I wanted to share a new app which I think makes a powerful statement about where the emphasis needs to be in the social business marketplace.  It’s called We&Co and launched in Atlanta this week. Building on Foursquare’s API, We&Co shifts the emphasis from place to people by simply enabling people to say “thank you.” What’s […]

I wanted to share a new app which I think makes a powerful statement about where the emphasis needs to be in the social business marketplace.  It’s called We&Co and launched in Atlanta this week. Building on Foursquare’s API, We&Co shifts the emphasis from place to people by simply enabling people to say “thank you.” What’s …

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This morning I was reminded of one of the many reasons I believe social media is a valuable addition to our lives. In contrast to those that say social media is breeding “arm’s length intimacy” or slactivism, I believe it’s actually helping us to be more human again in the way we treat each other. …

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http://youtu.be/UYGqUeIfelg I recently had the great pleasure of chatting with Maril MacDonald, CEO of Gagen MacDonald, who is spear-heading a truly exciting new leadership program called, ‘Let Go and Lead.’ Any transformative shift in the way business must start with new leadership. Here’s what Maril had to share about the project. SM: Hi, I’m Simon …

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I recently had the great pleasure of chatting with Blake Mycoskie, founder of TOMS shoes about the expansion of his wonderful One for One concept to eyewear that has an equally inspiring and meaningful impact on the lives of others as TOMS shoes. Here’s what he shared about branding, giving and the personal satisfaction that comes …

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The advent of the social business marketplace represents a startling opportunity for CEOs, both in turns of the upside for their corporations and shareholders, and for the positive impact that brands can have on their customer community and the world at large. But to get there CEOs must make several critical changes that are each …

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From everyone here at We First, huge thanks for the incredible support with the We First book launch last week. To everyone who bought a copy of the book, who tweeted or retweeted the book’s message, who shared the launch film, who passed on the TEDxSF talk, or who posted an Amazon review, the successful launch …

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