“The global pandemic and recent cultural crises have shined a brighter, more deliberate light on the need for businesses to lead with their purpose rather than what drives the bottom line. Simon has long been a leading voice signaling that, without brand purpose, businesses will be left behind.”

“LEAD WITH WE is what business desperately needs today to rise to the moment. It does not dwell on the WHY, and while it brings the WHAT to life with hundreds of well researched examples, what is unique about Simon’s book is the HOW blueprint it offers, with practical frameworks and potent questions that will inspire and enable all of us.”

“Working with Simon and team was an incredible experience. Simon has his finger on the pulse of the business world and what truly matters to employees. He is a captivating speaker and a wonderful collaborator.”

“Simon is that rare person who can translate complex concepts and emerging opportunities into actionable insights that truly add value to companies and organizations. As a highly awarded and seasoned practitioner of branding for many of the world’s top companies, he reveals what works and scales with great humor, integrity and engagement. Having seen Simon speak on several occasions and witnessed his deep commitment to the purposeful growth of companies, I highly recommend him.”