Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

Posts

 
November 29, 2012

Top ten characteristics of brands that will succeed in 2013

by

As we prepare to downshift our minds for the holidays I thought it might be fun to create a snapshot of what brands that succeed in 2013 will look like. It may help to orientate our minds as they do a lot of important unconscious work over the holiday break. Its so rare these days […]

As we prepare to downshift our minds for the holidays I thought it might be fun to create a snapshot of what brands that succeed in 2013 will look like. It may help to orientate our minds as they do a lot of important unconscious work over the holiday break. Its so rare these days …

Read More
 
November 27, 2012

#GivingTuesday: A day when companies must lead by example

by

#GivingTuesday is more than just a day for individuals to give thanks and ask others to do the same. It’s a time for companies to step up and really put their shoulders behind their core values and the communities on which their own well-being depends. In a world of media-savvy and hyper-connected consumers, brands that …

Read More
 
November 26, 2012

Due to Thanksgiving, something special for you from We First

by

I hope everyone had an amazing Thanksgiving! I had a fantastic time in Australia with my Mum. So this morning I just caught up with a bunch of emails and requests from folks saying they missed the Social Branding Blueprint special offer because they were away for Thanksgiving. So to be fair we’re making the …

Read More
 
November 19, 2012

What social customers will demand from your brand in 2013

by

Since 2011 much has been written about the role of social media in the rise of citizen activism around the globe especially during the Arab Spring revolutions that swept through the Arab States and tragically continues today in Syria. Domestic activism followed shortly after starting in the United States with the #occupywallstreet movement that spread …

Read More
 

President Obama, Lady Gaga and Red Bull just showed you how to become a global social brand

by

The re-election of President Obama was historic on many levels including the release of his record-setting acceptance tweet, ‘Four more years,’ accompanied by a photo of him hugging, First Lady Michelle Obama. While much of the press has focused their attention on the sheer volume of Twitter retweets and Facebook Likes, this image contains a …

Read More
 
November 18, 2012

Here we go…opening the Social Branding Blueprint for the first time together.

by

This is such an exciting week as We First launches for the first time ever it’s Social Branding Blueprint that To that end We First has just launched for the first time ever its Social Branding Blueprint with a VERY SPECIAL OFFER FOR THE NEXT 72 HOURS ONLY. The Blueprint is a step-by-step training program …

Read More