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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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September 13, 2011

Social media and climate change: How communities can change the course of history

September 13, 2011 by Simon Mainwaring

http://youtu.be/PY-mboZkhD0 Al Gore, the former vice-president of the United States and a force behind the climate change debate and the film An Inconvenient Truth, has just announced a 24- hour worldwide presentation called “24-Hours of Reality” to combat the country’s growing disbelief that man’s actions are dramatically shaping the planet’s climate. Gore aims to enlist […]

http://youtu.be/PY-mboZkhD0 Al Gore, the former vice-president of the United States and a force behind the climate change debate and the film An Inconvenient Truth, has just announced a 24- hour worldwide presentation called “24-Hours of Reality” to combat the country’s growing disbelief that man’s actions are dramatically shaping the planet’s climate. Gore aims to enlist …

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Filed Under: Brands, Causes, Community, CSR, Economy, Future, Leadership, Optimism, Philanthropy, Purpose, Social, Thinking, Values, We First Tagged With: Brands, Causes, Community, CSR, Future, Online communities, Social change, Values, We First

 
September 11, 2011

10-year anniversary of 9/11: A time to remember, reflect and recommit to each other

September 11, 2011 by Simon Mainwaring

Like so many people, I’m reflecting today on the ten year anniversary of this tragic terrorist attack. So many families lost loved ones, so many first responders now suffer for their heroism, so many servicemen and women now sacrifice themselves so dearly for our safety, and so many people have lived in greater fear around …

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Filed Under: Causes, Future, Optimism, Other, Purpose, Values, We First Tagged With: 9/11, Compassion, Karen Armstrong, TED

 
September 6, 2011

Top ten ways to kick start your community after summer

September 6, 2011 by Simon Mainwaring

Every year summer brings with it a noticeable drop in social media traffic as people recharge their batteries and cut down on screen time. With that comes an unavoidable attrition of your community whether in terms of growth rate or engagement. So here’s ten ways to kick start your community and 1. GET PERSONAL: Every …

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Filed Under: Community, Social Tagged With: Blogging, Social media

 
September 2, 2011

SXSW 2012: Your chance to choose the content you want

September 2, 2011 by Simon Mainwaring

Each year SXSW does a great job of engaging the interactive community by giving them a chance to vote on what sessions they want to see the following year. They receive thousands of submissions so this process is as necessary as it is inclusive. I would love to speak next year but I need your help …

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Filed Under: Brands, Capitalism, Causes, Community, Conferences, Thinking, We First Tagged With: Capitalism, conferences, Social change, Social media, swxw

 
August 31, 2011

Robert Tercek: This Week In Social Media

August 31, 2011 by Simon Mainwaring

Robert Tercek kindly invited me on his new show ‘This Week in Social Media‘ last week. As one of the world’s most prolific creators of interactive content and former President of of Digital Media at OWN: The Oprah Winfrey Network, Robert is a world authority on the future of digital media and someone I highly …

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Filed Under: Capitalism, Causes, Community, CSR, Future, Government, Non-profits, Social, Technology, Thinking, We First Tagged With: Brands, Community, Consumers, Future, non-profits, Online communities, Social media, Technology, Values, We First

 
August 28, 2011

Belief in brand America: The true cost of the debt ceiling debacle

August 28, 2011 by Simon Mainwaring

It is not surprising that the partisanship that paralyzed the U.S. Congressional process around the raising the debt ceiling debate has now shifted to a blame game surrounding Standard & Poor’s downgrading of the U.S. dollar credit rating from AAA from AA+. As the European Union calls emergency meetings and Asian stock markets examine whether …

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Filed Under: Brands, Capitalism, Consumers, Economy, Future, Government, Optimism Tagged With: Capitalism, consumer confidence, debt ceiling, politics

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