Posts

August 12, 2011

Blake Canterbury and BeRemedy: The power of social media and community combined

August 12, 2011 by Simon Mainwaring

http://www.youtube.com/watch?v=_0FNtp_a5-c Yesterday I had the pleasure of meeting Blake Canterbury, founder of BeRemedy.org, which is a smart new idea for using social media to enlist community support to solve problems within that community. here’s what he had to share. SM: Blake, real pleasure to meet you. Tell us, what is BeRemedy? BC: BeRemedy is the […]

August 10, 2011

Will social media tear the top down or lift the bottom up?

August 10, 2011 by Simon Mainwaring

Over the last eighteen months we have seen a remarkable series of events that have been driven in part by social media. Protests during the Arab Spring revolutions in Tunisia, Bahrain, Yemen and Saudi Arabia, as well as those that continue today in Egypt, Libya and Syria, were amplified using social media. The riots in London and through the …

August 8, 2011

Why America’s Triple A rating remains unchanged

August 8, 2011 by Simon Mainwaring

The Standard & Poor’s credit rating downgrade of the U.S. currency has already begun to have its effects on stock markets at home and around the world and much is being written about what this means for the future of America. Yet neither the short-term losses nor long-terms effects have any bearing on what is …

August 5, 2011

Wine to Water: How pragmatism can change our world

August 5, 2011 by Simon Mainwaring

I had the privilege of seeing CNN hero Doc Henley speak at the National Speakers Association Influence ’11 event on Monday. Not only was his cause and message incredibly important but I was struck by Doc’s authenticity and full-body commitment to the change he wants to see in the world. A former bartender, Doc began …

August 3, 2011

The power of community and contribution for small brands

August 3, 2011 by Simon Mainwaring

Yesterday I had the great pleasure of speaking at the National Speaker’s Association for the first time. I met so many amazing people and quickly realized that I was in the company of hundreds of small brands each working to build their own business. When I think back on the launch of We First, perhaps …

August 1, 2011

Fueling the Future: What’s shaping branding, advertising and social media

August 1, 2011 by Simon Mainwaring

David Shing, Digital Prophet at AOL kindly included me in Adweek and AOL’s ‘Fueling the Future’ blog series a few weeks ago at the 2011 Cannes International Advertising Festival. He fired off a few questions about what look interesting in the future. He put together a great bunch of people and you can find all the …