Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

September 4, 2013

Live G+ Hangout: Mastering the Methods, Metrics, and Madness of CSR

Written By Simon Mainwaring

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With companies of all types facing a perfect storm of social tech, social crises, and customer activism, there’s no question that how quickly your company responds to these challenges will determine whether you survive or lead the future.

But how can your message stand out in this crowded, digital world? And how do you convince the naysayers who think that CSR, sustainability, and social impact initiatives are just fluff? (Though the data clearly shows otherwise!)

Join us live, Sept 10th, with leaders from CSRwire and Profits4Purpose for a free G+ Hangout about Mastering the Methods, Metrics, and Madness of CSR. We’ll discuss the best ways to engage and activate both your internal and external stakeholders around your CSR initiatives, so please submit your questions below or by tagging them with #CSRMadness.

You’ll hear from:

–Simon Mainwaring, CEO of We First who will lay out why a new breed of purpose-driven social brands will lead the future.

–Joe Sibilia, CEO of CSRwire, will share the latest strategies the most successful companies are using to drive engagement and amplify their mission with both consumers and their internal stakeholders. CSRwire is a digital media platform and the leading global source of CSR & sustainability news that has paved the way for new standards of corporate citizenship, earning the international respect of thought leaders, business leaders, academics, philanthropists, activists and the media community.

-Jason Burns, CEO of Profits4Purpose, will share how top companies now use tech to not only connect their employees with social impact opportunities, but also track and measure all their initiatives to create a solid business case for their CSR programs. Profits4Purpose provides web-based tools that streamline the administrative and reporting aspects of CSR programs to empower companies to effectively engage their employees in achieving a positive impact in the community like never before.

As always, this will be a fun online event and a great way to connect with other change agents from all over the globe, so make sure you RSVP here. Next, please share this with your team and others who are passionate about building business while make a difference in the world.

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