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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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ad spend

March 14, 2013 by Simon Mainwaring

Recent studies conducted by Digiday for Vizu as reported by eMarketer show that marketers are looking to increase spend. In fact 64% of respondents said they will increase paid social media ad spends. This research demonstrates modest growing importance of social media ad spend with the full spectrum of marketing budgets but it’s instructive to view this latest research with an […]

Recent studies conducted by Digiday for Vizu as reported by eMarketer show that marketers are looking to increase spend. In fact 64% of respondents said they will increase paid social media ad spends. This research demonstrates modest growing importance of social media ad spend with the full spectrum of marketing budgets but it’s instructive to view this latest research with an …

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Filed Under: Brands, Consumers, Future, Social Tagged With: ad spend, Future, Social media

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