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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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Adidas

December 15, 2017 by Simon Mainwaring

Corporate social responsibility (CSR) has become widespread throughout the global business community. In fact, over 80 percent of S&P 500 companies publicly share their brand-driven impact via a CSR report, a 400 percent increase since 2011. While it’s imperative that individual businesses leverage their expertise, financial clout and supply chains to build a better world, […]

Corporate social responsibility (CSR) has become widespread throughout the global business community. In fact, over 80 percent of S&P 500 companies publicly share their brand-driven impact via a CSR report, a 400 percent increase since 2011. While it’s imperative that individual businesses leverage their expertise, financial clout and supply chains to build a better world, …

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Filed Under: Brands, CSR Tagged With: 2017 World Economic Forum, Adidas, Carrefour, COP23, Corona, CSR, HDPE, Head & Shoulders, Head & Shoulders Beach Plastic Bottle, Lisa Jennings, Momentum for Change, P&G, Procter & Gamble, Rewe, SUEZ, TerraCycle

October 2, 2017 by Simon Mainwaring

Today’s consumers want brands to do more than offer quality products and services. People are looking to support companies that take a stand for social causes and create a positive impact in the world. What’s more, trust in government is low and faith in religion is decreasing. Additionally, the nonprofit sector does not have the …

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Filed Under: Brands, Philanthropy Tagged With: Adidas, Bear's Ears National Monument, Black Diamond, Everlane, Gay Pride Month, Human Rights Campaign, Levi's, NFL, NGOs, Nike, Paris Climate Agreement, Patagonia, President Trump, RE100, REI, Starbucks, The Guardian, The Los Angeles Times, The New York Times, The Outdoor Retailer Show, Utah, We Are Still In, We Mean Business

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