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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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APCO Worldwide

February 16, 2012 by Simon Mainwaring

Gagen MacDonald and APCO Worldwide recently launched this fantastic infographic that does a great job of delineating an overlooked aspect of social media engagement – the benefits of internal social media to a company and its employees. As readers of my blog know, I’m a huge champion of brand definition and purpose because that enables […]

Gagen MacDonald and APCO Worldwide recently launched this fantastic infographic that does a great job of delineating an overlooked aspect of social media engagement – the benefits of internal social media to a company and its employees. As readers of my blog know, I’m a huge champion of brand definition and purpose because that enables …

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Filed Under: Brands, Social, Thinking Tagged With: APCO Worldwide, branding, employees, gagen MacDonald, Social media

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