Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

Brian Solis

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In today’s rapidly advancing digital world, gaining consumer loyalty and purchases requires more than smart branding and far reaching media. People are overwhelmed with advertisements and often block out non-relevant content. To inspire consumer engagement, brands must provide users with individually curated, timely, and valuable information on the right platforms. Essentially, the market is demanding […]

In today’s rapidly advancing digital world, gaining consumer loyalty and purchases requires more than smart branding and far reaching media. People are overwhelmed with advertisements and often block out non-relevant content. To inspire consumer engagement, brands must provide users with individually curated, timely, and valuable information on the right platforms. Essentially, the market is demanding …

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I am always excited when Brian Solis comes out with a new book. As an avid reader of his blog, I have come to deeply respect his insights into social business and customer behavior and this new book is no exception. Brian tackles masterfully that most thankless of tasks – predicting the future at a …

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I had a chance to dive into Brian Solis’ new book, The End of Business As Usual this weekend. What Brian does so well is take the competing trends that are changing the marketplace, as well their impact on consumer sentiment and behavior, and helps us think through the ways we must reframe our businesses and our …

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As anyone who follows my tweets will tell you, I’m a big fan of Brian’s thinking and really enjoyed this week’s book that he wrote with industry leader, Deirdre Breakenridge, called Putting the Public Back in Public Relations. Brian and Deirdre deep dive into the future of PR techniques in the social media and web …

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Just before the holiday break, Brian Solis, the highly respected PR strategist moved the blogosphere one step forward yet again. By launching his own app, he not only gave himself a powerful tool through which to interact with his community, but he also kicked off a trend that is likely to grow exponentially in popularity. …

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