Business

December 6, 2018 by Simon Mainwaring

Purposeful business practices are now a core component of running a competitive company. While many forward-thinking business leaders are keen to the need to use business to build quality products, consumer goodwill and a better world, acting on purpose can be difficult. The Purpose X Profit Conference, held at the Neuehouse in Hollywood, brings together […]

August 29, 2017 by Simon Mainwaring

In today’s world, consumers are more informed about engaged with the brands they buy from. This demand for purposeful business is mobilizing companies to invest in building a socially conscious profile and the meaningful social impactful work they need to back it up. In other words, businesses that invest in and share stories about their …

June 28, 2016 by Simon Mainwaring

The latest vlog on how and why you should increase the quality of your listening skills when attempting to make your marketing or business relevant to your customers or employees.

June 9, 2016 by Simon Mainwaring

Video Many credible authorities are currently predicting that a downward market correction is fast approaching the global economy. As a result, we’re starting to see large companies prepare for the storm. The temptation is to quickly abandon purposeful efforts or investments and to double down on cost-cutting and other traditional recession basics. This talk will …

March 11, 2016 by Simon Mainwaring

While many brands bemoan the fact that they now have to reach consumers across multiple social media channels, the wisest brands recognize this as an opportunity to inspire the people that buy their products to share their brand story and build their business. What these brands realize is that consumers want to work with brands …