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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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digital trends

January 4, 2010 by Simon Mainwaring

It feels SO good to be in 2010. 2009 was full of upheaval for many reasons, not the least of which was changes in digital marketing. So let’s kick start the New Year will a look at some powerful trends that will shape the coming year. 1. WHERE YOU ARE IS WHO YOU ARE In […]

It feels SO good to be in 2010. 2009 was full of upheaval for many reasons, not the least of which was changes in digital marketing. So let’s kick start the New Year will a look at some powerful trends that will shape the coming year. 1. WHERE YOU ARE IS WHO YOU ARE In …

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Filed Under: Brands, Consumers, Social Tagged With: Consumers, digital trends, Future, Social media

August 19, 2009 by Simon Mainwaring

The chart above does a handy job of breaking down the various choices available to us for communication. On the one hand, its easy to interpret this variety of choice as freedom, and equally easy to imagine that such freedom enriches our lives. On the other hand, the choices above (most of which did not …

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Filed Under: Brands, Consumers, Social Tagged With: Brands, Consumers, digital trends, Social media, social network

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