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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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Purpose At Work

Purpose At Work: How Comcast NBCUniversal Puts Values First In Crisis Decision-Making

June 16, 2020 by Simon Mainwaring

This post is part of a series highlighting the inspirational thought-leaders convening at the 2020 Social Innovation Summit. For the first time in history, the Summit will be held for free online, making it accessible to an even wider, global audience. From June 2nd to June 4th, entrepreneurs, business superstars, and social visionaries from some […]

This post is part of a series highlighting the inspirational thought-leaders convening at the 2020 Social Innovation Summit. For the first time in history, the Summit will be held for free online, making it accessible to an even wider, global audience. From June 2nd to June 4th, entrepreneurs, business superstars, and social visionaries from some …

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Filed Under: Advertising, Brands, Causes Tagged With: leadership, purpose, Purpose At Work

May 28, 2020 by Simon Mainwaring

This interview is part of the 2020 Social Innovation Summit series. The Summit is a meeting-place for groundbreaking thought-leaders taking actions to build a better world. Due to COVID-19, this year’s gathering will be held online from June 2nd to June 4th. It will feature panels, workshops and breakout sessions with representatives from companies like …

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Filed Under: Uncategorized Tagged With: Kauffman Foundation, Purpose At Work, Scaling Impact

Purpose At Work: How Greenbar Distillery Crafts Spirits With a Sustainable Twist

May 15, 2020 by Simon Mainwaring

In today’s highly competitive market, brands that deliver quality goods and give back to the planet have a competitive edge. Consumers want to feel like they’re part of the solution by leveraging their purchasing power for the greater good.  A brand that’s weaving purpose into its business strategy to scale both profits and purpose is …

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Filed Under: Uncategorized Tagged With: Distillery, Purpose At Work, social impact

September 27, 2019 by Simon Mainwaring

This purposeful media push supplements Seventh Generation’s overarching mission to ignite “a consumer revolution that nurtures the health of the next seven generations.” By donating airtime to promote environmental awareness, Seventh Generation is walking its talk when it comes to climate.

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Filed Under: Brands Tagged With: Climate, Purpose At Work, Seventh Generation

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