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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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Tesla

September 4, 2019 by Simon Mainwaring

For this article I spoke with Chris Reilly, Head of Workforce Development & Education at Tesla.

For this article I spoke with Chris Reilly, Head of Workforce Development & Education at Tesla.

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Filed Under: Brands, Consumers, CSR Tagged With: business growth, Tesla, Workforce

March 27, 2019 by Simon Mainwaring

Elon Musk is on a mission to bring sustainable transportation to the masses. The Model 3's affordable price is critical to Musk’s mission to scale adoption of electric personalized transit across the globe.

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Filed Under: CSR, Globalization, Innovation, Sustainability Tagged With: Elon Musk, innovation, Tesla

January 22, 2018 by Simon Mainwaring

Today’s increasingly savvy consumers expect brands to do more than make quality goods and services. People want to support companies that actively work towards building a better world. In fact, nearly 90 percent of consumers say they would rather purchase a good or service that gives back to society than a comparable product that doesn’t …

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Filed Under: CSR, Facebook Tagged With: #OptOutside, Ben & Jerry's, Bill Gates, Elon Musk, Facebook, FedEx, Gen Z, IBM, Mark Zuckerberg, Patagonia, REI, Tesla, TOMS, UGC, Walmart

October 23, 2017 by Simon Mainwaring

In response to consumer demand for companies to do good, corporate social responsibility (CSR) is being increasingly adopted by global corporate giants and bootstrapping startups alike. While there are numerous examples of how CSR efforts have improved corporate profitability, the two don’t always go hand in hand. In fact, a recent study found that CSR …

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Filed Under: CSR, Leadership Tagged With: #RaiseItForward, #WeNeedMore, Absolut Elyx, CEOs, CSR, D&AD, Earth Day, Gen Z, How To Speak Z, Lebron James, STEM, Strategic Management Journal, Tesla, Verizon, Water For People, World Water Day

February 13, 2017 by Simon Mainwaring

  Stakeholders are increasingly aware of where companies stand on larger social issues affecting the world and are requiring the businesses they support to become responsible corporate citizens. What’s more, new media is empowering consumers and employees to engage in conversations with brands about their purpose and that, in turn, is transforming the role of …

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Filed Under: Brands, Government, Leadership, Social, Values Tagged With: amicus brief, Apple, Facebook, Google, Howard Schultz, Microsoft, Netflix, Starbucks, Tesla, Travis Kalanick, Uber

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