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Simon Mainwaring

We First provides consulting and training to help companies tell the story of their good work in ways that build their business

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November 18, 2012 by Simon Mainwaring

This is such an exciting week as We First launches for the first time ever it’s Social Branding Blueprint that To that end We First has just launched for the first time ever its Social Branding Blueprint with a VERY SPECIAL OFFER FOR THE NEXT 72 HOURS ONLY. The Blueprint is a step-by-step training program […]

This is such an exciting week as We First launches for the first time ever it’s Social Branding Blueprint that To that end We First has just launched for the first time ever its Social Branding Blueprint with a VERY SPECIAL OFFER FOR THE NEXT 72 HOURS ONLY. The Blueprint is a step-by-step training program …

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Filed Under: Brands, Capitalism, Consumers, Facebook, Future, Leadership, Non-profits, Purpose, Social, Thinking, We First Tagged With: social branding, social good, Social media, We First

November 15, 2012 by Simon Mainwaring

Imagine the business you could build… The bigger stages you could speak on… The thousands of extra people you could train… The countless word of mouth referrals… The companies, projects and customers you could serve… …if you got the same marketing support as the top brands in the world. That’s why today – for the first …

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Filed Under: Advertising, Brands, Consumers, Future, Leadership, Non-profits, Purpose, Social, We First Tagged With: social branding blueprint, Social media, We First

October 30, 2012 by Simon Mainwaring

Brazil is fast becoming one of the world’s leaders in sustainability and socially responsible business. From November 6-8 – 2012 I’m heading Florianopolis in Brazil to keynote the Social Good Brazil – The Seminar, that unites thought leaders, business leaders and technology leaders around new ideas and actions for positive social change.  As an Australian I …

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Filed Under: Conferences, Future, Purpose, Social, We First Tagged With: social good, Social media, We First

October 24, 2012 by Simon Mainwaring

I arrived home last night to find a box of the We First paperback’s on my doorstep courtesy of my publisher, Palgrave Macmillan. You never really feel like these things are real until you actually see them for yourself and it’s always a thrill to finally hold it in your hands. Thanks to your support …

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Filed Under: Books, Purpose, We First Tagged With: books, Social media, We First

July 31, 2012 by Simon Mainwaring

I had a special moment in London last week that I wanted to share. Five years ago when I started writing We First, I had no idea what I was doing or if it would amount to anything. When it came to writing the Epilogue, I went up to a friend’s house and locked myself …

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Filed Under: Capitalism, Causes, Future, Purpose, Values, We First Tagged With: MLK Jr., purpose, We First

July 10, 2012 by Simon Mainwaring

Branding for Good were kind enough to ask me a few questions about how you build a sustainable economy and business at the Sustainable Brands Conference in San Diego. I touch on the larger vision for how we can engage the entire private sector in scaling social change, the role we must play with our own businesses, and …

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Filed Under: Advertising, Brands, Causes, Future, Purpose, Social, We First Tagged With: Advertising, Branding for Good, Social media, sustainability, We First

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