Cannes Keynote Speech View more presentations from Simon Mainwaring. I’ve had some requests for the slides from my seminar at the Cannes International Advertising Festival so here they are. Plus below is a short synopsis and a link to footage from the speech itself. If you haven’t used slideshare before, you can view and download […]
Read MoreArchives for July 2010
httpv://www.youtube.com/watch?v=LNin34Zocgw Here is the second part of the interview I did with Rob Kramer regarding his new cause action platform, Poprule. You can watch Part One here. HAITI: SM: Rob and I were going to get together a few weeks ago, but he suddenly disappeared off to Haiti when the tragic earthquake happened. Tell us […]
Read MoreLarge and small brands are now embracing social media as a means to reach their customers but many still make easily avoidable mistakes. For instance, many persist in seeing these tools as an end in themselves rather than an extension of traditional media that has always been social in nature (whether it’s television, print or radio). […]
Read MoreNot long ago I took my daughters to the Portland Children’s Museum – wonderful place – and I couldn’t help but notice this quote written on the wall above the clay making room. To me it distilled the essence of social media so I wanted to share it. The quote reads: When I make my […]
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