Lego isn’t just undergoing a revival, it’s a born-again cult in the making. But they haven’t changed, it’s the same old stuff, there’s no whiz-bang technology, right? Lego is doing three things brilliantly. Connecting emotionally with their audience, re-establishing relevance, and selling their fundamental proposition – the power of joyful imagination. Here’s how: 1. They […]
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The Future of Social Media (a.k.a. “Leave me the heck alone!”)
‘Social Media’ and ‘The Future’ are two phrases that really shouldn’t go together unless you want to set yourself up for failure. Technological change is simply too fast and organic to be predictable. That said, here’s a stab at tomorrow and, maybe, the day after… Facebook, Twitter and Friendfeed (sorry MySpace) are in a dead […]
Read MoreWhat NASA can learn from the X Prize (And vise versa)
This is my first post as a guest contributor to a great innovation, inspiration and idea blog called Brain Pickings. Click here to read.
Read MoreUsing social media to shoot an Iraqi
Wafaa Bilal, NYU professor, Iraqi and performance artist, got famous by locking himself in a small, Chicago gallery with an automated paintball gun pointed right at him. The gun was hooked up to the Internet, and viewers at the gallery and online could shoot him with yellow paint balls from point blank range at any […]
Read MoreHulu launches Social TV: Watching with friends will never be the same again
Ben Parr @ Mashable just wrote a great piece about the launch of Social TV that allows friends on Facebook and MySpace to watch Hulu together using new Splashcast apps. These apps allow you to make micro-comments about a shows using your social network without those comments then showing up on your profile. What’s cool […]
Read MoreRetrenchment and the Power of Re-
Re-cession. We’re in the middle of it and people are talking about their jobs, livelihood and future. According to the Huffington Post, jobless claims rose in 46 states last week, with California posting it’s highest jobless rate in three decades (11.2%). What’s more, while the economy tanks technology continues to change industries and the way […]
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